Virtual Reality and Augmented Reality market has been broken down by major regions, with complete market estimates on the basis of products/applications on a regional basis. Augmented Reality (AR) is a promising and growing field in marketing research and practice. Augmented reality is responsible for transforming the world of education and healthcare with its various applications.

Technology and marketing are very similar industries in that they’re both always hungry for that “next big thing.” Whether it’s a new trend, app, social platform, invention, or a better way to structure a strategy, marketing and technology leaders are early adopters, sharing the same drive to stay ahead of the curve. Latest market research report published on Virtual Reality and Augmented Reality provides detailed industry analysis and in-depth market data for the period from 2012 to 2024. Augmented Reality (AR) is a promising and growing field in marketing research and practice. And when can we expect to see them? Very little is known if, how, and why AR-apps can impact consumers' perception and evaluation of brands. RESEARCH METHODOLOGY AND DISCUSSION 3.1 Purpose off Research The purpose of this research is to get the behave and attract of the marketer or business producer in a right side and the experiences, feeling of consumer in Interestingly, augmented reality in marketing and now ecommerce, has made its presence in smartphones, real estate, and most marketplaces. Very little is known if, how, and why AR-apps can impact consumers’ perception and evaluation of brands. In this post, Anders Erlandsson takes an immersive look at the AR market. Google introduced its version of AR with the launch of Google Glass back in 2012 , that received a lot of criticism and skepticism, probably because it was a bit ahead of its time.

View Augmented Reality Research Papers on Academia.edu for free.

Augmented Reality Market size exceeded USD 1 billion in 2016 and is predicted to grow at a massive CAGR of over 65% from 2017 to 2024.The global industry shipments were over 100,000 units in 2016. Synopsis of Augmented Reality Market, Market Scenario:, Augmented reality refers to indirect view of physical environment whose elements are augmented with inputs such as sound, video or graphics. Effective of Augmented Reality (AR) in Marketing Communication; A Case Study on Brand Interactive Advertising 135 III. The latest augmented reality market research, such as Ericsson’s recent “Ready, Set, Game!” report, indicates that consumers are more ready than ever for a new augmented reality (AR) gaming era. Industry Trends. So, which use cases can we expect to see over the coming years?

Augmented Reality Marketing in 2019 admin | January 17, 2019.