The company is based in New York, NY, with additional offices worldwide. IPG Mediabrands is the global media and data arm of Interpublic Group (NYSE: IPG). Initiative is a global media planning and buying agency that is part of IPG Mediabrands, the media buying arm of multinational holding company Interpublic Group of Companies. IPG est un sigle qui peut désigner : identification pérenne généralisée, un code d'identification des bovins ; Institut polytechnique de Grenoble ; information politique et générale, une catégorie de presse.

We are 10,500 marketing communication, media and technology specialists in over 130 countries. It all starts with listening. But listening is not enough! It also owns a number of specialty agencies, including public relations, sports marketing, talent representation, and healthcare. He works with all APAC markets to maximize buying value for clients across offline, online and programmatic trading by using a powerful combination of media, technology and data.

We’ve reengineered the very core of our business to guarantee we keep pace with a consumer that moves faster than ever before. At IPG Mediabrands we bet on curiosity as a culture.

We listen continuously to the consumers, to our clients, to our partners. Initiative's roots date back to 1970. At IPG Mediabrands we bet on curiosity as a culture. The world has changed, so we have too.

It also owns a number of specialty agencies, including public relations, sports marketing, talent representation, and healthcare. In the last four years, under his lead and his robust buying performance and accountability practice, IPG Mediabrands … He also manages key media, technology and data partnerships. We are also looking constantly for new solutions and partnerships to produce high level and actionable data driven insights to create engagement and emotion in … Initiative is a global media planning and buying agency that is part of IPG Mediabrands, the media buying arm of multinational holding company Interpublic Group of Companies. Our website uses cookies for various purposes, including to enhance the site’s functionality, and help us understand how you use and interact with the website. It all starts with listening.

We are IPG Mediabrands, a new world agency group designed with dynamic marketing at its core. The company consists of three major networks: McCann Worldgroup, Lowe and Partners, and FCB.Its media agencies are bundled under the IPG Mediabrands entity.

We listen continuously to the consumers, to our clients, to our partners. The Interpublic Group of Companies, Inc. (IPG) is an American publicly traded advertising company.The company consists of five major networks: FCB, IPG Mediabrands, McCann Worldgroup, MullenLowe Group, and Marketing Specialists, as well as a number of independent specialty agencies in the areas of public relations, sports marketing, talent representation, and healthcare. Initiative's roots date back to 1970. Gurpreet leads trading for IPG Mediabrands, Asia-Pacific under MAGNA. We are also looking constantly for new solutions and partnerships to produce high level and actionable data driven insights to create engagement and emotion in the real world.