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Given that Kodak’s core business was selling film, it is not hard to see why the last few decades proved challenging. With due respect to Dr Shih's perspective having joined in '97, it was the years leading up to that, when Kodak squandered what could have been a dominant position in digital imaging and possibly online social media, due to lack of vision of what was clear to the engineers. This article talks at length about renowned foreign businesses that failed in India and could not leave the impact that they expected. Cameras went digital and then … In any case, without being able to transit to a new business, Kodak has been in management crisis for the last few years.

Even those born lucky eventually get a turn on the wheel of misfortune. No one emerges at the top. Kodak is a market leader that fails to keep up with technological changes. Kodak moments, Kodak days, ’to Kodak’, the company defined consumer photography and the brand became very strong. Fujifilm’s efforts to sustain its film business at the beginning, the investments later on in digital technologies and technical upskilling and business diversifications, would not have been well executed if not for a strong management with a clear vision/purpose. What Fujifilm succeeded in doing, that Kodak did not, was its execution. In 1912 kodak released Vest Pocket Camera , which weight 10.5 ounce, one inch in width when compressed and sold by millions by time when production stopped in 1926.

As the digital age emerged and each business recognized the eventual death of film, Kodak invested heavily into digital photography while Fujifilm placed its bet on document solutions. Kodak did not succeed in the new area of digital photography. Kodak change into verb just like google today. The truth is you usually have to fail to succeed. This article presents one of Nokia’s reasons for failure and what you can learn to improve your leadership.

Kodak did not quite own the 20th century, but it did become the curator of our memories. When it comes to history and competition, management strategies play a key role in the way two competitive companies embrace innovation. Sometimes you have to fail to succeed (Parker, 2011). In 2001, Fuji purchased the majority of shares in a joint venture they had created with Xerox long ago in the 1960’s to build copy machines in Japan. Kodak’s share price went down to zero in 2012 and the number of employees declined fast in a number of years. In actuality, Kodak did once proceed with the diversification of its businesses in the 1980s and 1990s, but ultimately it focused on its film business.

The story of Kodak is as ironic as it gets. Kodak and Fujifilm played an enormous role in many households around the world. I was at Kodak from '83 - '97, most of that time in electronic/digital imaging R&D and product development. Kodak vs. Fujifilm Growing up in a big family where parents loved taking pictures and capturing that special moment.

See graph below. Sharing the full story, not just the headlines. In the 2000s it invested efforts in digital cameras, but without success. The first ever digital camera was designed in 1975 by Steve Sasson. ... Why Did It Fail?