The need for consumer protection and satisfaction has been widely accepted all over the world. What are SMART Market Objectives? It is made for the establishment of consumer councils and other authorities for the settlement of consumer's grievances and matters connected there with it. It is the responsibility of the buyer to check the goods while purchasing them. They plea that the buyer should be aware when he buys the goods. The main objective of the Consumer Protection Act is to grant shield for the improved safeguard of consumers and their rights. Let’s take a look at 5 of the most important influencer marketing goals your brand should focus on. For example the consumer should know whether the product is good for health or not, whether the product is free of creating any environmental hazard or not etc.

INTRODUCTION TO CONSUMER AWARENESS Consumer awareness is the understanding and knowledge that a buyer should have of his rights as a customer. The World Consumer Rights Day is celebrated, on March 15th.



The Consumer Protection Act, 1986 (COPRA) is an Act of the Parliament of India enacted in 1986 to protect the interests of consumers in India.It is replaced by The Consumer Protection Act 2019. 5 Most Important Influencer Marketing Goals for Your Brand.

All this has resulted in need for creating consumer awareness in India also. Even though there is a prevailing Consumer Protection Act, it is still doubtful as to how far the objectives of the Act are achieved.
Government agencies and consumer groups regularly start consumer awareness campaigns, to help consumers understand new products and services in the marketplace. The awareness is very important for the buyer since it permits him to get the most from what he buys.

The objectives of consumer behaviour analysis are mostly consumer researches are undertaken to find out the attitudes of the consumer about a product.

The importance of consumer protection from the consumers’ point of view can be understood from the following points: (i) Consumer Ignorance: In the light of widespread ignorance of consumers about their rights and reliefs available to them, it becomes necessary to educate them about the same so as to achieve consumer awareness. 1.

An infographic in PDF for free download. We’ll also take a look at a few strategies that can work best for each of them.

Only a goal-oriented influencer marketing strategy can bring success.

Introduction of consumer awareness,spreadsheet,questionnaire,pie chart etc..... Consumer Protection Act (1986) The consumer protection act was passed by the Parliament in 1986.The act came into force on 15th April, 1987.In 1993, the act was amended for the first time. Consumer Awareness Consumer awareness refers to the combination of the following :)(i The knowledge of the product purchased by the consumers in terms of its quality.

Their preferences, likes and dislikes which lead to the further modernization of the sales strategies by the marketer.

Objectives of Consumer Protection Act.

Marketing objectives have a crucial role in the overall marketing strategy and planning. The protection and promotion of consumer rights and best interests is an important function of the government of any economy. Brand Awareness 27 market objectives examples (including online, social media, customer satisfaction, sales increase, brand awareness goals and etc.) A Study On Consumer Awareness And Attitude Towards Consumer Protection Measures